Highly motivated, passionate, and client-driven, Lisa Alapa is a leading Sonoma County, CA real estate agent who aims to make transactions fun, inviting, and seamless for all parties involved. She has an extensive background in sales, and has cultivated a deep understanding of the buying, selling, negotiating, and marketing processes that guarantee a positive experience for every one of her clients. Born and raised in Sonoma County, Lisa has a deep-rooted understanding of the local area and has developed the necessary leadership skills to succeed in the ever evolving competitive market. Lisa earned her college degree in Wine Education and Sales & Marketing, leading her down the path to entrepreneurship. She established and ran two boutique wine brokerages over 20 years before plunging into real estate. Overall, these experiences and her cultivated expertise in management, negotiating, and strategic planning are the key assets that shaped her into becoming the respected agent she is today.
Nothing makes Lisa happier than being able to put buyers into their dream homes and obtaining top dollar for every seller's listing! She has a true ardency for her career, values integrity and trust, and is always putting her clients' needs first. Overall, she illuminates this devotion by delivering transparent, professional, and qualified services and strives to make win-win scenarios for every situation. This, along with her focus on achieving nothing but success, and mission to provide smooth experiences for her clients, you can solidify your confidence that you are in the best hands from start to finish.